Digital Marketing offers students the opportunity to explore digital marketing, including digital strategy, marketing planning, project management, social media, search engine optimization, content marketing, and analytics. Students will develop critical thinking, inquiry and analysis, problem solving, and communication competencies.

Antirequisite(s): Digital Communication 2309A/B.

Prerequisite(s): MOS 3320A/B or MOS 2320A/B, enrollment in MOS or Diploma in Management Studies.

Extra Information: 3 lecture hours.