Academic Calendar - 2025

Western University Academic Calendar. - 2025
Western Main Campus

Business Administration 3301K

MARKETING


The desires and needs of the buyer are important to the manufacturer, wholesaler, and retailer. Students analyze the firm's goals, strengths, opportunities, and weaknesses. This analysis is then converted into reasonable marketing strategies and action plans. Students learn to make decisions in the face of considerable uncertainty.

Extra Information: 3 hours.

Course Weight: 0.75
Breadth: CATEGORY A i  
Subject Code: BUSINESS

This Course is Mentioned in the Following Calendar Pages:

Huron Combined Degree Program  Huron University College | Centre for Global Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN GLOBAL CULTURE STUDIES/HBA
Huron Combined Degree Program  Huron University College | Centre for Global Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN GLOBAL DEVELOPMENT STUDIES/HBA
Huron Combined Degree Program  Huron University College | Centre for Global Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN GLOBALIZATION STUDIES/HBA
Huron Combined Degree Program  Huron University College | Combined Programs at Huron University College | FACULTY OF ARTS AND SOCIAL SCIENCE AT HURON UNIVERSITY COLLEGE/HBA
Huron Combined Degree Program  Huron University College | Psychology - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN PSYCHOLOGY/HBA (HURON)
Western Main Campus Combined Degree Program  Don Wright Faculty of Music | Combined Programs - Don Wright Faculty of Music | BACHELOR OF MUSIC (HONOURS)/HBA
Western Main Campus Combined Degree Program  Don Wright Faculty of Music | Combined Programs - Don Wright Faculty of Music | HONOURS SPECIALIZATION IN MUSIC/HBA
Western Main Campus Combined Degree Program  Don Wright Faculty of Music | Combined Programs - Don Wright Faculty of Music | MAJOR IN MUSIC/HBA
Western Main Campus Combined Degree Program  Faculty of Arts and Humanities | Faculty of Arts and Humanities | HONOURS SPECIALIZATION IN THE FACULTY OF ARTS AND HUMANITIES/HBA
Western Main Campus Combined Degree Program  Faculty of Arts and Humanities | School for Advanced Studies in the Arts and Humanities | HONOURS DOUBLE MAJOR WITH SASAH/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | Chemical and Biochemical Engineering | C. CHEMICAL ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | Civil and Environmental Engineering | C. CIVIL ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | Electrical and Computer Engineering | B. ELECTRICAL ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | Electrical and Computer Engineering - Computer Engineering Program | D. SOFTWARE SYSTEMS FOR UBIQUITOUS COMPUTING/HBA - admission discontinued
Western Main Campus Combined Degree Program  Faculty of Engineering | Electrical and Computer Engineering - Software Engineering Program | B. SOFTWARE ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | John M. Thompson Centre of Engineering Leadership and Innovation | B. INTEGRATED ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | Mechanical and Materials Engineering | D. MECHANICAL ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Engineering | Mechatronic Systems Engineering | B. MECHATRONIC SYSTEMS ENGINEERING/HBA
Western Main Campus Combined Degree Program  Faculty of Health Sciences | Food and Nutritional Sciences, Brescia School of | HONOURS SPECIALIZATION IN NUTRITION AND DIETETICS/HBA
Western Main Campus Combined Degree Program  Faculty of Health Sciences | Health Studies, School of | HONOURS SPECIALIZATION IN HEALTH SCIENCES/HBA
Western Main Campus Combined Degree Program  Faculty of Health Sciences | Kinesiology, School of | HONOURS SPECIALIZATION IN KINESIOLOGY - SPORT MANAGEMENT/HBA - admission discontinued
Western Main Campus Combined Degree Program  Faculty of Health Sciences | Kinesiology, School of | HONOURS SPECIALIZATION KINESIOLOGY (BA)/HBA
Western Main Campus Combined Degree Program  Faculty of Information and Media Studies | Media and Communications Studies (MACS) Program | HONOURS SPECIALIZATION IN MIT/HBA
Western Main Campus Combined Degree Program  Faculty of Science | Combined Programs - Faculty of Science | SCIENCE/HBA
Western Main Campus Combined Degree Program  Faculty of Science/Schulich School of Medicine & Dentistry; including BMSc and Neuroscience | Biochemistry | HONOURS BMSc BIOCHEMISTRY/HBA
Western Main Campus Combined Degree Program  Faculty of Science/Schulich School of Medicine & Dentistry; including BMSc and Neuroscience | Interdisciplinary Medical Sciences (IMS) - Basic Medical Sciences Undergraduate Education (BMSUE) | HONOURS BMSc INTERDISCIPLINARY MEDICAL SCIENCES/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Economics | HONOURS SPECIALIZATION IN ECONOMICS/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Economics | HONOURS SPECIALIZATION IN POLITICS, PHILOSOPHY AND ECONOMICS - ECONOMICS CONCENTRATION (PPE-E)/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Geography and Environment | HONOURS SPECIALIZATION IN GEOGRAPHY AND ENVIRONMENT/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Geography and Environment | HONOURS SPECIALIZATION IN URBAN DEVELOPMENT/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | History and Political Science, Joint Program | HONOURS SPECIALIZATION IN INTERNATIONAL RELATIONS/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Political Science | HONOURS SPECIALIZATION IN POLITICAL SCIENCE/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Political Science | HONOURS SPECIALIZATION IN POLITICS, PHILOSOPHY AND ECONOMICS - POLITICS AND PHILOSOPHY CONCENTRATION (PPE-P)/HBA
Western Main Campus Combined Degree Program  Faculty of Social Science | Psychology | HONOURS SPECIALIZATION IN PSYCHOLOGY/HBA
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/BACHELOR OF MUSIC (HONOURS)
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/CHEMICAL ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/CIVIL ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/ELECTRICAL ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/FACULTY OF ARTS AND SOCIAL SCIENCE AT HURON UNIVERSITY COLLEGE
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS BMSc BIOCHEMISTRY
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS BMSc INTERDISCIPLINARY MEDICAL SCIENCES
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS DOUBLE MAJOR WITH SASAH
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN ECONOMICS
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN GEOGRAPHY AND ENVIRONMENT
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN GLOBAL CULTURE STUDIES
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN GLOBAL DEVELOPMENT STUDIES
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN GLOBALIZATION STUDIES
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN HEALTH SCIENCES
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN INTERNATIONAL RELATIONS
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN KINESIOLOGY - SPORT MANAGEMENT - admission discontinued
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN MIT
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN MUSIC
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN NUTRITION AND DIETETICS
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN POLITICAL SCIENCE
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN POLITICS, PHILOSOPHY AND ECONOMICS - ECONOMICS CONCENTRATION (PPE-E)
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN POLITICS, PHILOSOPHY AND ECONOMICS - POLITICS AND PHILOSOPHY CONCENTRATION (PPE-P)
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN PSYCHOLOGY
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN PSYCHOLOGY (HURON)
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN THE FACULTY OF ARTS AND HUMANITIES
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION IN URBAN DEVELOPMENT
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/HONOURS SPECIALIZATION KINESIOLOGY (BA)
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/INTEGRATED ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/MAJOR IN MUSIC
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/MECHANICAL ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/MECHATRONIC SYSTEMS ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/SCIENCE
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/SOFTWARE ENGINEERING
Western Main Campus Combined Degree Program  Richard Ivey School Of Business | HBA Combined Programs | HBA/SOFTWARE SYSTEMS FOR UBIQUITOUS COMPUTING - admission discontinued