Academic Calendar - 2021

Western University Academic Calendar. - 2021
Western Main Campus

Business Administration 4645A/B

PRICING AND REVENUE ANALYTICS


Revenue management is an analytics-based approach for selling the right product to the right customer at the right price at the right time. In this course, students will learn how to enhance revenues using a “data + models” approach.

Antirequisite(s): Business Administration 4520A/B.

Extra Information: 3 hours per week.

Course Weight: 0.50
Breadth: CATEGORY A i  
Subject Code: BUSINESS